Jay-Z
revealed his book “Decoded” at Miami’s Delano Hotel yesterday.
Jay-Z is sending fans on an international scavenger hunt to find pages of his upcoming autobiography which have been hidden in cities across the world. The pages have been hidden all over New York, London, Las Vegas, and Los Angeles and fans have to answer questions based on his lyrics to win clues to their location.
Jay-Z and Eric Hadley (GM Bing – with whom the competition is being run in association with), revealed one of the most iconic images from the book, DECODED, yesterday in Miami. This unveiling also kicked off the fan’s global decoding of the book, which will take place from now until November 20th.
DECODED will be released November 16 from Spiegel & Grau.
Be part of this bold new chapter at bing.com/jay-z.
